Despite cook bankruptcy: tourism industry grows slightly

Despite cook bankruptcy: tourism industry grows slightly

The german travel industry grew slightly despite a turbulent year. Sales of package tours and building-block tours rose in the past tourism year (to 31 december). October 2019) by two percent according to initial calculations.

Final figures are expected in february, according to the german travel association (DRV) at its annual meeting in hamburg. The tourism industry had to struggle this year with the insolvencies of thomas cook and the airline germania. According to the federal statistical office, tourism in germany continues to boom and is aiming for its tenth record year in succession.

The preliminary DRV data is based on evaluations by the market research company TDA. The survey covered vacations booked in traditional travel agencies, on tour operators’ websites and on online portals focusing on package tours.

Cancellations due to thomas cook’s insolvency were allowed to have little impact on final figures, DRV estimates. The german company thomas cook had launched. September 2019 insolvency petition filed. On 9. October, all trips were initially canceled until the end of the year, and later also for the entire coming year. Many customers booked new vacations in good time. This had once again generated strong sales for the other operators and in travel agencies.

According to the DRV, the slight increase for the year was due in part to long-distance travel and cruises. The association estimates that cruises account for 15 percent of the total market in germany, with a 9 percent increase in sales. In the past summer season, turkey was the most popular travel destination. By contrast, business in spain, the most popular foreign destination, was sluggish.

In germany, the number of overnight stays by guests rose by 3.6 percent to 432.3 million in the first ten months of the year compared with the same period last year. In 2018 as a whole, according to earlier figures, the figure was 477.6 million. In october alone, hotels and guesthouses paid for 45.7 million overnight stays. This was an increase of 5.0 percent compared to the same month last year. Foreign visitors increased by 2.6 percent to 7.7 million. The number of overnight stays by domestic travelers increased by 5.5 percent to 38.0 million compared to the same month last year.

The industry has long benefited from the fact that trips to germany are in vogue. In their calculations, the wiesbaden statisticians take into account lodging establishments with at least ten beds.

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